https://www.biancapasternack.com/home daily 1.0 2024-07-11 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1555168919263-CG6LF379204KXJ734DHB/Untitled-1+copy.jpg Home https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562700785190-COGUW3JOQ5DL673I7YCW/bianca-pasternack-mugmug-desktop.jpg Home - Designing an app to encourage behavior change and reduce waste mugmug | USER EXPERIENCE, BRAND IDENTITY https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/92b32581-eced-40fc-9e8b-4349435d45c2/privacy+center+desktop+mockup.png Home - Helping internet citizens understand and exercise their data-privacy rights Ethyca privacy center | product design, USER RESEARCH https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562859287841-8YIJ2RXE3NM3H2MAQ05U/bianca-pasternack-rescue-chocolate-grid.jpg Home - Creating an identity from two things that should normally be kept apart rescue chocolate | brand identity, packaging design https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562430065837-MV83WL1CRMGXK8GKUOYB/bianca-pasternack-planre-tote-mockup Home - Ideas for less-waste living Plan RE | microsite, campaign design https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1571841102110-IYS24P6JHJZAJHIBFUX2/bianca-pasternack-kamaji-branding-1 Home - Building a flexible brand identity based on childhood memories Camp kamaji | brand identity https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/4acb79b0-14fa-4301-ae9b-d683e8a27e4e/pasternack-botanica.jpg Home - Zero-waste packaging that keeps on giving BOTANICA | packaging design, circular design https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562776723085-NC3M5XAZURIIQ9SXNUG7/adamwade-record-mockup.jpg Home - Graphics for an award-winning storyteller’s first live album adam wade | promotional design https://www.biancapasternack.com/white-balance daily 0.75 2019-12-04 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1547405771714-SFJ1SKZS4MXIARHIVED1/subway+interior+mockup+3.jpg White Balance https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1556117823088-1GQFUJYPGLB68EU9TJDT/bianca-pasternack-white-balance-subway-4.jpg White Balance https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637652448-N720QMW3UZOLSGRP2XC7/bianca-pasternack-white-balance-subway-1.jpg White Balance https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637677175-ZEPOPTN150OV70FEQ1EY/bianca-pasternack-white-balance-subway-2.jpg White Balance https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637696363-G7QNYBJ7LQJNK9N3VTOP/bianca-pasternack-white-balance-subway-3.jpg White Balance https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637570579-5WV7VWZU4XA8ECL847BD/bianca-pasternack-moholynagy.jpg White Balance City Lights, 1926 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637591674-JT1MHVDIS65Z11BWEL18/bianca-pasternack-moholynagy-1.jpg White Balance Wie Bleibe Ich Jung and Schon, 1925 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637606269-6NRBQOXN1JP352RWILAO/bianca-pasternack-moholynagy-2.jpg White Balance Pneumatik, 1924 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637632336-QCT5T1BU7WYP67W5KFHB/bianca-pasternack-white-balance-sketches.jpg White Balance Sketches inspired by Moholy-Nagy photomontage https://www.biancapasternack.com/about daily 0.75 2025-07-18 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/7fc562ed-7853-49fd-a7f2-bfd97bf003c4/DSC07962.jpg About - Bianca Pasternack - ABOUT The following is placeholder text known as “lorem ipsum,” which is scrambled Latin used by designers to mimic real copy. Aliquam bibendum, turpis eu mattis iaculis, ex lorem mollis sem, ut sollicitudin risus orci quis tellus. Vivamus a ante congue, porta nunc nec, hendrerit turpis. Nullam sit amet nisi condimentum erat iaculis aucto. https://www.biancapasternack.com/adamwade daily 0.75 2019-12-04 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1547422734943-NKUP9PNEAD0KLCG5JR74/Asset+3.jpg Adam Wade https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637382323-W4CXVLHFTXZSUG3UDGYF/bianca-pasternack-adam-wade-digital.jpg Adam Wade https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637309182-HRI9WZBV702OD0PA1B4T/bianca-pasternack-adam-wade-inspiration.jpg Adam Wade Adam's inspiration imagery https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637327082-6NMPBNE5JABTPFRK3BMZ/bianca-pasternack-adam-wade-idea.png Adam Wade Adam’s original design idea https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637354446-HQH66KNVCVZ2MPHII9XT/bianca-pasternack-adam-wade-social.jpg Adam Wade Final design https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637408409-AI2C0NXK8GYD7VX2FE51/bianca-pasternack-adam-wade-poster.jpg Adam Wade Show poster https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637510516-WD3GA3RISSC83F8M9VF2/bianca-pasternack-adam-wade-itunes.jpg Adam Wade Album artwork on iTunes https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548637524846-1OIDSNCXJ2YY8B60UKD4/bianca-pasternack-adam-wade-party.jpg Adam Wade Me with Adam at the album release party https://www.biancapasternack.com/404 daily 0.75 2019-01-28 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1548645219041-6H251M9PZQGPRL1AVZ34/bianca-pasternack-dog-gif 404 Error via GIPHY https://www.biancapasternack.com/botanica daily 0.75 2019-12-04 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1553823593257-ACTY5RZ2ZHSS1ZYOBWAN/pasternack-chocolate-all-small.jpg Botanica https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1553798313106-2TM4GT2KC03L9E1LKHQ1/bianca-pasternack-chocolate-packaging-1 Botanica https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562595776496-Y3G31XGVBKTN0CCRY301/Bianca-Pasternack-Botanica-packaging-carrot.jpg Botanica - Cinnamon pecan carrot cake (with carrot seed paper) https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562595806277-3S7DDVTX0DWBHPXZHUJD/Bianca-Pasternack-Botanica-packaging-lavender.jpg Botanica - Lavender sea salt (with lavender seed paper) https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1562595824758-O5C6VI6F5WQ5SJ7S7RXK/Bianca-Pasternack-Botanica-packaging-basil.jpg Botanica - Lemon basil white chocolate (with basil seed paper) https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1567018323805-S7JA6316J897FM509DOZ/bianca-pasternack-botanica-sketches.jpg Botanica Packaging sketches + final flavor combinations https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1567021575907-KVZ4YPXY5NDLCTD15DHI/bianca-pasternack-botanica-patterns Botanica Pattern exploration (watercolor, marker, and colored pencil) https://www.biancapasternack.com/rescuechocolate daily 0.75 2023-05-05 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1555168697997-5TM4BULL9WL6AIDSX2L0/RC+bandana+mockup.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766155364-OZ4YSL6LAVFTQZFDP2UC/bianca-pasternack-rescue-chocolate-grid.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849691127-RGAYKKXXJDT1NF9975RJ/bianca-pasternack-RC-logo.png Rescue Chocolate Original logo https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849702279-ZA2V2IRJJLSPAC829RFN/bianca-pasternack-chocolate-logo.png Rescue Chocolate Updated logo concept https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849737394-IRJAEJN32W9LFX1PW0LC/bianca-pasternack-rc-sketches.jpg Rescue Chocolate Logo ideation sketches https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849725116-YYPC4JB8QK098PA1MLF7/bianca-pasternack-rc-logo-process.jpg Rescue Chocolate Logo development process https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849755270-53MONCS6AM8EK8E5EEVK/bianca-pasternack-rescue-chocolate-1.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849781649-THZBGT0H1OHRLHEKSTKM/bianca-pasternack-rescue-chocolate-thefix.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849804446-4J7RFGEON96AEXD20Y2W/bianca-pasternack-rescue-chocolate-mint-2.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849821575-I621KQAZNOI6NQQU19NT/bianca-pasternack-rescue-chocolate-box.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849841801-96VF3UIJ0BPNWQ5A4MBA/bianca-pasternack-website-1.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766164917-QA3JILZXE5O233EYABT1/bianca-pasternack-website-2.jpg Rescue Chocolate https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849884620-89IQ3VBXV12G7XETPABS/bianca-pasternack-website-3.jpg Rescue Chocolate https://www.biancapasternack.com/kamaji daily 0.75 2021-09-04 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1556758273392-6OS6MVI8AM754XRCRAV8/sailboat+mockup+3.jpg Kamaji https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766271630-1NAB8V9FSYBBI0053J34/bianca-pasternack-kamaji-branding-logo-1.jpg Kamaji Primary logo https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766285093-5PAJTVSLKTQ3YEAAJTCS/bianca-pasternack-kamaji-branding-1.jpg Kamaji “Building block” shapes https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766305692-QON2YE7COJOFQEF8T6HV/bianca-pasternack-kamaji-branding-logo-2.png Kamaji Monochrome logo variations https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766325265-KSAYKROQ6NDXXZBQM4QF/bianca-pasternack-kamaji-branding-icons.png Kamaji Icons https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766342091-93A7PYYJHMP9SI43I50F/bianca-pasternack-kamaji-brand-alphabet.jpg Kamaji Custom lettering https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766388302-PTNV42WMHIBZGQRVVFO5/bianca-pasternack-kamaji-branding-patterns.png Kamaji Patterns https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766435870-ZUWQ9YY0YY1HR5OXKJNP/bianca-pasternack-kamaji-branding-brochures.jpg Kamaji Marketing materials https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766452009-GH97MZ9EM1AY2FYTUEWK/bianca-pasternack-kamaji-branding-collateral.jpg Kamaji Brand collateral https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766468310-5K1W9AMOPJ4UDAY5I7T6/bianca-pasternack-identity-cabin.jpg Kamaji Signage https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766485429-TSQ063FXHTCWCJWMLI2N/directions%2Bsign.jpg Kamaji Wayfinding https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1630766503435-S8SDK08RG2OCXSFPZOYO/bianca-pasternack-kamaji-branding-pattern.jpg Kamaji Recreation https://www.biancapasternack.com/plan-re daily 0.75 2023-10-02 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1547928126834-8PA3S0V4N009F5LB288F/flipbook00.jpg Plan RE Campaign https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1557950964506-IAY7YC4HJBDFCZBSF2RI/bianca-pasternack-website-animation Plan RE Campaign https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1558399541141-P4ANE8VHJ41GS4V3ZXIC/bianca-pasternack-website-quiz-1 Plan RE Campaign Quiz question https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1572190784863-2YZ694AKDY69IFAEUIZR/bianca-pasternack-re-website-mobile Plan RE Campaign Mobile site https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1557949881544-OCH08EWJPLZVSOL0AR66/bianca-pasternack-re-campaign-1 Plan RE Campaign Branded merchandise https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1557950145371-4ZB1XGHNIDEGZSDW6U1T/bianca-pasternack-re-campaign-5 Plan RE Campaign https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1557950173325-NAS5KG5GUFONS0CUL5W7/bianca-pasternack-re-campaign-6 Plan RE Campaign https://www.biancapasternack.com/mugmug daily 0.75 2025-05-20 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1554742981650-9MD4T1D6SWJ6NTZCU6W5/bianca-pasternack-mugmug-app-multi.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849049139-7817GN0AOFPSI3LDOLQK/mugmug-app-multi-2.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849081583-24OG17RG3A7MTDAR6Z94/bianca-pasternack-research-alongtheroute-hat4rain.jpg MUGMUG This is not ok. Hat4Rain / CC BY https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849105802-U7VQTEPTRADRHD9J0N8T/bianca-pasternack-research.jpg MUGMUG Many coffee shops have come up with their own strategies to reduce cup waste https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849131498-LGUIWZXPOV69OICC026F/bianca-pasternack-notes.jpg MUGMUG (Literal) highlights from my user interviews https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849155711-NMRSSE7W3WPP5H18704A/bianca-pasternack-affinity-map.jpg MUGMUG Affinity map showing the common themes from user interviews https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849272099-RI6ZMAWS76YRVJRJK3JJ/bianca-pasternack-personas.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849272099-PPH79HVXOSAD7ILN2YV3/bianca-pasternack-personas2.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849272645-VIJ8QU41K583MQUWKMEW/bianca-pasternack-personas3.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849272865-RG0FLR4UTJGSGQWGU6TJ/bianca-pasternack-personas4.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849311162-WEIURH7695I3K55DHH8F/bianca-pasternack-user-testing-wireframes.jpg MUGMUG https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849334568-WC146VAQXBZWIRZFHAAM/bianca-pasternack-icons.jpg MUGMUG Custom icons https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849632686-XIPAE7RIF4WLBBORRLR9/bianca-pasternack-screens.jpg MUGMUG Selection of final app screens https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849355947-LQ2ITEAS78MZWPPZTSEJ/bianca-pasternack-mugmug-mobile.jpg MUGMUG The MUGMUG mobile brand activation https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849413073-6ZJMCHPWPZBXDJJZC1PI/bianca-pasternack-trash.jpg MUGMUG - Ad placement on trash cans https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849412577-2P5CIOXKTDZFJ6DX9EG9/bianca-pasternack-subway.jpg MUGMUG - Ads in high-traffic urban areas https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849412205-B5UX8UWCA9PK29B4942O/bianca-pasternack-door-sign.jpg MUGMUG - Storefront promotion https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1627849412150-GVG48SUN5H2T0WGDR86U/bianca-pasternack-sticker.jpg MUGMUG - Branded giveaways and merch https://www.biancapasternack.com/privacycenter daily 0.75 2025-04-06 https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/1554742981650-9MD4T1D6SWJ6NTZCU6W5/bianca-pasternack-mugmug-app-multi.jpg Privacy Center https://images.squarespace-cdn.com/content/v1/5b80cdc1506fbed1f231395d/f8c65399-511f-4c5e-ade2-b9399232de1f/beforeafter-home-ethyca.png Privacy Center - Make it stand out Privacy Center before and after. While subtle, the changes are there. 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